Mahindra has achieved an unprecedented sales milestone in South Africa, recording its best-ever sales year in 2025 with a total of 18,097 vehicles sold. This remarkable performance signifies a 40% year-on-year growth for the Indian automaker, significantly outpacing the overall South African new vehicle industry's growth of approximately 15% for the same period. The impressive figures have positioned Mahindra as the third best-performing volume brand in the highly competitive South African automotive market for 2025. A key driver of this success was the substantial surge in Mahindra's passenger vehicle sales, which more than doubled from 3,969 units in 2024 to 8,085 units in 2025. This exponential growth is largely attributed to the strong market reception of models like the XUV 3XO and the rugged Scorpio-N, both of which have garnered significant appeal among local consumers. In addition to sales achievements, Mahindra further solidified its presence in South Africa by opening its largest national warehouse and distribution center in 2025. The company also engaged with the community by hosting its inaugural Mahindra Fusion Fest, drawing over 7,000 attendees and redefining automotive brand engagement. Mahindra's long-term investment and unique business approach in South Africa, including local assembly of Pik Up models, have been critical to its sustained growth and market leadership. This success underscores Mahindra's expanding global footprint and strengthens its position as a prominent international automotive player.