Bombay HC Orders Immediate Takedown of Shilpa Shetty AI Deepfakes

The Bombay High Court has ordered the immediate takedown of AI-generated deepfake content misusing actress Shilpa Shetty's image, calling it "extremely disturbing." The ruling emphasizes protecting personality rights and privacy, setting a key precedent against digital identity misuse.

• Bombay High Court ordered immediate removal of AI deepfake content featuring Shilpa Shetty.
• Court deemed the manipulated images and videos "extremely disturbing and abhorrent."
• Ruling protects Shilpa Shetty's personality rights and fundamental right to privacy.
• Shetty initially moved court seeking protection against broad identity misuse, including deepfakes.
• The order sets a crucial precedent in India's legal fight against AI-generated digital exploitation.

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